Anthropology 269
Fashion and Consumption
Spring 2009

Study Guide Questions for Readings
April 22 (W) - April 24 (F)

Read: Tarlo, Clothing Matters, chapter 9, 284-317
Leshkowich and Jones, "What Happens When Asian Chic Becomes Chic in Asia?" (article)
Woodward, Why Women Wear What They Wear, chapter 4 (article)

1. What, according to Tarlo, is ethnic chic? What does its growing popularity reveal about Indian identity, both in terms of Indians' relationships to foreigners and in terms of relationships within India between urbanites and villagers?

2. What do Jones and Leshkowich mean by performance practices? How does it allow us to make sense of Asian Chic dress choices in Asia? What, in your opinion, are the advantages and disadvantages to this approach?

3. Based on Tarlo and Jones and Leshkowich, how would you characterize the impact of globalization on Asian dress? Are Asians becoming Westernized? Is the rest of the world developing an appreciation for Asian fashion? What is the significance of these developments?

4. How, according to Woodward, do women decide what pieces go together? What is the relationship between looking and feeling in the process of getting dressed?

5. Woodward uses Gell's idea of objects as having "secondary agency" to describe the effects that garments have on their wearers. What are these effects? Do you agree that objects can exert a kind of agency? How?

 

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